Europe Eyewear Market 2026: Local Brands vs International Luxury — A B2B Buyer’s Perspective

The European eyewear market is expected to exceed €54 billion by 2028. It is also the most brand-loyal eyewear market on the planet. Specsavers dominates the UK. Fielmann controls Germany. France has Krys and Optic 2000. And above them all, the Italian luxury conglomerates — EssilorLuxottica, Safilo — set the tone for what “premium eyewear” […]